Elaine Haynes is the vice president and general manager imaging, North America and Global Strategic Marketing for Mallinckrodt, the Pharmaceuticals Business of Covidien. Elaine recently joined the advisory board of the HBA and shared her thoughts about career management.
Elaine Haynes is the vice president and general manager imaging, North America and Global Strategic Marketing for Mallinckrodt, the Pharmaceuticals Business of Covidien. Elaine recently joined the advisory board of the HBA and shared her thoughts about career management:
An early interest in healthcare
Like many working in healthcare, Elaine always enjoyed science – especially chemistry. With exposure to family friends who worked in pharmacy and an aim to help patients, Elaine started pharmacy school at St. Louis College of Pharmacy where she completed a specialty externship in Nuclear Pharmacy. During pharmacy school, she gained experience across a wide range of pharmacy practice areas in the hospital (outpatient, inpatient, IV room, etc.) and after graduation in a retail pharmacy setting.
Volunteering for special projects
In 1988, Elaine joined Covidien as a staff pharmacist and gained board certification in Nuclear Pharmacy. Being near the company’s St. Louis headquarters had its advantages. Many special projects were piloted in her pharmacy, and Elaine jumped at the opportunity to volunteer for these projects. By doing so, Elaine gained exposure to marketing and R&D.
Taking advantage of opportunities outside of expertise
Throughout her career, Elaine took on new positions of responsibilities outside her direct area of expertise. She joined the corporate product monitoring group which answered questions and addressed issues across the company’s portfolio of products, including the generics business, and the branded pharmaceutical group. From there, Elaine moved into a position in marketing with a focus on sales training for the newly-formed brand pharmaceuticals business.
Line management experience
Elaine’s work in marketing was the springboard for positions of increasing responsibility within Covidien, including director of product marketing for nuclear medicine, group director of marketing for imaging, and VP & general manager – imaging, Americas. The latter position included commercial responsibility for US, Canada and Latin America. Time after time, Elaine was selected to lead broader groups of colleagues outside her original specialty of nuclear medicine.
Building a new team
Most recently, Elaine was named vice president and general manager imaging, North America and global strategic marketing and is putting her skills to work building a top-notch global marketing team. In this position, Elaine is looking to coordinate key product messaging globally when appropriate given differences across her markets in terms of competitors, pricing, and even indications.
Mallinckrodt has additional positions available. Please visit www.covidien.com to explore these opportunities.
Mentoring in all forms
Elaine has taken advantage of both formal and informal mentoring relationships over the years. She was selected to participate in the first formal mentoring program at Covidien – matched with a leader in finance since all her business background was learned on the job. Elaine has also sought out advice from other colleagues over the years – specific to the needs of the time. By far, her greatest influence is her father, now retired from IBM. He provided her with invaluable advice relative to maneuvering within an organization – namely, to keep issues in perspective, lay out those issues, and address them one by one.
Women are effective collaborators
Elaine views women as effective collaborators in business. “We are strong at team dynamics with the ability to shape the future and drive a team toward a mutual goal with passion and strong communication,” she says. Elaine says women should embrace the value we can bring to an organization instead of trying to become “one of the guys.”
Balancing ebb and flow of work and life
When Elaine’s girls were young, her family was a key focus – and she worked to maintain a healthy work-life balance. Now that her daughters are older, Elaine is focused on developing her new role at Mallinckrodt, and on continuing her education. She is halfway through a Master’s program at the Washington University Olin Business School. To make time for spending every other weekend working on her MBA, Elaine has had to (temporarily) give up reading for pleasure and cooking. But she remains focused on her job at Mallinckrodt, with an eye toward the future.